New York Assembly Bill K00998

New York 2025-2026 Regular Session

• Introduced: 3/4/26
• Passed: 3/4/26

Caption

Honoring Frantz Coutard upon the occasion of his designation for special recognition at the Dr. Martin Luther King, Jr. Visionary Awards Gala on March 22, 2026

Impact

The bill emphasizes Coutard's role in creating opportunities for local entrepreneurs and underrepresented communities through innovative projects. His endeavors, including the founding of TrendCatch Digital Advertising LLC, have provided affordable advertising solutions that significantly benefit small enterprises in the New York Metropolitan area. Additionally, his nonprofit organization, Trend Catch Gives Back Inc., focuses on uplifting underserved communities through educational and job training programs, fostering both social and economic mobility.

Summary

Bill K00998 honors Frantz Coutard for his exemplary contributions to the community and his recognition at the Dr. Martin Luther King, Jr. Visionary Awards Gala. Coutard is celebrated not only as an entrepreneur but also for his humanitarian service and leadership. The bill highlights his efforts in providing technology-driven advertising solutions to small businesses and his commitment to economic empowerment through various initiatives, such as the B.E.S.T. Program (Billboard Expert Specialist Training) which trains individuals to become local billboard brokers.

Contention

While the bill celebrates Coutard's remarkable achievements, it also reflects ongoing discussions around the importance of supporting minority-owned businesses and the need for equitable economic opportunities. Supporters of the initiatives recognize his leadership as vital to addressing systemic barriers faced by these communities. The resolution signifies a commitment to honoring individuals who embody the principles of justice and opportunity, resonant of the values espoused by Dr. Martin Luther King, Jr.